FloCareer.com – Digital marketing

Flocareer.com is a Bangalore based startup focusing on recruitment & assessment solutions for its clients. In short span of one year, this startup has reached great heights and enabled multinational organizations with better recruiting process.
Online marketing was one of the strategy to connect with potential employers & employees.

Objective:
• Social media marketing of FloCareer.com’s services
• Online advertising to drive registrations

Challenges:
• Drive users to register on FloCareer.com
• Drive engagement from low engaging audience

Blueprint:
Digital platforms used:
• Facebook, Twitter, Linkedin
• Google Advertisements

Results:
• Comprehensive Google advertisement programme helped us get sizeable traffic & user registrations