PPC Manager [2-4 Years]

Full Time
Posted 2 months ago

Brilliance in Action

This job is for those who are passionate about online advertising, PPC campaigns & data analytics. Anyone with 2-4 years of experience of advertisement campaign management can apply for the job. Digital Campaign Manager will be required to manage multiple paid advertising with a wide range of budget for our various clients.

Desired Advertising platform expertise:

  • Google Ads
  • Facebook
  • Linkedin
  • Google Marketing Platform (GMP) (Datastudio, GA4, Optimize, GTM)

Key Responsibilities

  • Campaign management for multiple PPC campaigns across clients and verticals.
  • Creating Account structure, campaign structure, keyword research, audience research, bid strategies and management, placement and ad copy management and other core campaign management activities.
  • Plan, create and run Paid Social campaigns on Google, Facebook, Twitter, LinkedIn and Programmatic channels.
  • Plan, create and run Display and Remarketing campaigns.
  • Apply appropriate analysis and optimization techniques to insure that campaigns deliver consistently and achieve advertiser goals and objectives.
  • Create campaign performance reports, using data to tell stories, and provide actionable insights for team members as well as clients.
  • Create campaign performance dashboards using Datastudio for performance review and optimization.
  • Use Google tools, including Google Tag Manager & Google Analytics to manage accounts efficiently.
  • Forecast and manage budgets at the daily, monthly and annual levels.
  • Audit paid and display efforts of potential clients and provide insight as to how ROI can be increased.
  • Remain current with industry trends while continually leveraging new tools and industry best practices to boost efficiency of campaigns.

Educational Qualification: –

  • Graduate or Bachelor’s degree in any field.
  • Google Certifications
  • Google Ads (Search, Display, Mobile, Video, Shopping)
  • Google Analytics
  • Facebook Blueprint

Job Type: Full-time

Job Features

Job CategoryCampaign Manager

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