1. From group sharing to group shopping, Facebook is advancing
Facebook is expanding the social experience of Groups to incorporate Shops and enable brands and creators to tap the purchase potential of over 1.8 Bn Group members. It’s time to take Facebook marketing to the advanced level as well
Incepted in 2014, Lomotif is one of the fastest-growing, video-sharing, social networking platforms with more than 225 million app installations across 200+ countries and is available in more than 300 languages. On this occasion, the app also unveiled Lomotif India, a brand-new channel.
5. Advertising on Spotify will not need added production cost
Now brands can use their pre-produced videos on Spotify without investing in new production costs. Spotify says the right mix of audio & visuals produces sightable results just like audio ads. It’s time to see how brands react to this.