MeDigit News Bulletin | 4th April, 2019
Major announcements from Facebook, WhatsApp and buzz around April Fool’s day were among major trends on digital media last week. Don’t miss out on a retailer’s guide to digital marketing in this edition.
WhatsApp launches a dedicated helpline to check rumors & fake news.
WhatsApp has launched ‘Checkpoint Tipline’ with media startup Proto to receive and verify suspicious information and rumours on WhatsApp during the elections, set to begin in a week. Users can send rumours to the number (+91-9643-000-888) which Proto will verify. A move to counter fake news. Read the full story: http://bit.ly/2CNRuOQ
Do you know what all facebook tracks about you? Here’s a way to check.
With facebook adding more features to ‘why am I seeing this’ tool, it will show more information about a user’s behavior. The updated tool will show that a certain post showed up because its from from a friend, a group, or a page that the user already follows. Moreover, the user will also see what information influenced post ranking the most, such as: how often a user interacts with posts from people, pages or groups; how often a user interacts with posts with videos, photos or links and; the popularity of the posts shared by the people, pages and groups a user follows. Click here to check it yourself: http://bit.ly/2YLsKjv
PUBG Ban lifted in Ahmedabad.
In fact, the ban was first issued in Rajkot on March 8th, and was applicable from March 9th to April 30th 2019. In January, the Gujarat government banned PUBG in all state schools, stating that children were getting addicted and their education was being adversely affected. It seems that the Ahmedabad commissioner has linked the banning to exams, as per DNA, citing them as a direct trigger to initiating the action, and with exams now over, they don’t intend to renew the order. http://bit.ly/2I9dlDK
[Infographic] This infographic is all you need to re-optimize your digital marketing strategy: http://bit.ly/2HSA3Rz
This April Fool’s day, brands made us laugh.
Strange products, pranks and weird new services – this April Fool’s Day, pranks were quite rampant, as usual. http://bit.ly/2HUswBI
Are you into the business of Auto or Retail? Check this Google Report on how Digital marketing could change your business this year.
Google India’s Shalu Jhunjhunwala and Rachit Jain examine digital trends in the auto and retail industries and explain why being online is critical for brands to effectively reach consumers across the country. http://bit.ly/2uKpqaw