MeDigit News Bulletin | 7th August, 2018

There is never a dull moment in the world of social media platforms as they crave to come up with new features, tests and campaigns consistently. Here is our weekly gathering of web based life news and action from the industry.

Brands celebrate Friendship Day with quirky creative and bite-sized campaigns
Friendship Day is a very popular event in the marketing calendar formost of the brands every year. Lets take a look at some of the best Friendship Day campaigns and creative of this year. https://bit.ly/2ObukVZ

WhatsApp introduces first money-making product, a messaging API for businesses
Businesses will now be required to pay to send certain types of messages to users, like they are over SMS. https://bit.ly/2M6RcbN

YouTube plans original programming in India, Japan and other markets
YouTube is creating scripted series and other original programming for international markets to try to draw new customers to its paid subscription service. https://reut.rs/2OLaDoQ

Facebook starts testing ‘Facebook Dating app’ internally
Facebook has finally rolled its sleeves to launch the coveted Facebook dating feature as it starts experimenting with the update. https://bit.ly/2OfldDv